by Michelle Higgins
Searching for a hotel online has long been limited to plugging in your travel dates and destination and then sifting through star ratings and prices. But there are other factors involved. Is the hotel in a convenient location? Is it child friendly? Will the room have a view of a brick wall or the sea?
Now, a number of Web sites are attempting to answer these questions with tools including photo-based searches and maps that show where a town’s hot spots are.
Google.com/Hotelfinder
Google’s experimental hotel search site, which started in July, focuses on where to stay and finding a good deal. After entering your destination, dates and price range, HotelFinder delivers its top recommendations (for cities within the United States) in a list or on a Google Map. A blue perimeter delineates the area, with less-popular zones shadowed in gray.
In addition to the current price of a hotel, the site offers the hotel’s historical average so you can tell if you are getting a deal or not. For example, a $144 nightly rate for the Latham Hotel in Washington in early September was 11 percent less than usual.
Clicking on a hotel brings up a collage of images, reviews by Google users and basic hotel information so you do not have to leave the page to do more research. You can also create a list of hotels you would like to compare further.
Best feature: You can redraw the perimeters on the map to narrow your search. So if you want to look at hotels only in, say, the Georgetown neighborhood of Washington, you can manipulate the blue lines to home in on it.
Worst feature: The so-called “tourist spotlight” designed to shine a light on popular zones isn’t very enlightening. In a search for New York City hotels, for instance, practically all of Manhattan (with the exception of parts of Harlem and the Lower East Side, where few hotels are located) was highlighted.
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Searching for a hotel online has long been limited to plugging in your travel dates and destination and then sifting through star ratings and prices. But there are other factors involved. Is the hotel in a convenient location? Is it child friendly? Will the room have a view of a brick wall or the sea?

Google.com/Hotelfinder
Google’s experimental hotel search site, which started in July, focuses on where to stay and finding a good deal. After entering your destination, dates and price range, HotelFinder delivers its top recommendations (for cities within the United States) in a list or on a Google Map. A blue perimeter delineates the area, with less-popular zones shadowed in gray.
In addition to the current price of a hotel, the site offers the hotel’s historical average so you can tell if you are getting a deal or not. For example, a $144 nightly rate for the Latham Hotel in Washington in early September was 11 percent less than usual.
Clicking on a hotel brings up a collage of images, reviews by Google users and basic hotel information so you do not have to leave the page to do more research. You can also create a list of hotels you would like to compare further.
Best feature: You can redraw the perimeters on the map to narrow your search. So if you want to look at hotels only in, say, the Georgetown neighborhood of Washington, you can manipulate the blue lines to home in on it.
Worst feature: The so-called “tourist spotlight” designed to shine a light on popular zones isn’t very enlightening. In a search for New York City hotels, for instance, practically all of Manhattan (with the exception of parts of Harlem and the Lower East Side, where few hotels are located) was highlighted.
Read more: