Tuesday, February 19, 2013

The Drones Come Home


A dozen years ago only two communities cared much about drones. One was hobbyists who flew radio-controlled planes and choppers for fun. The other was the military, which carried out surveillance missions with unmanned aircraft like the General Atomics Predator.

Then came 9/11, followed by the U.S. invasions of Afghanistan and Iraq, and drones rapidly became an essential tool of the U.S. armed forces. The Pentagon armed the Predator and a larger unmanned surveillance plane, the Reaper, with missiles, so that their operators—sitting in offices in places like Nevada or New York—could destroy as well as spy on targets thousands of miles away. Aerospace firms churned out a host of smaller drones with increasingly clever computer chips and keen sensors—cameras but also instruments that measure airborne chemicals, pathogens, radioactive materials.

The U.S. has deployed more than 11,000 military drones, up from fewer than 200 in 2002. They carry out a wide variety of missions while saving money and American lives. Within a generation they could replace most manned military aircraft, says John Pike, a defense expert at the think tank GlobalSecurity.org. Pike suspects that the F-35 Lightning II, now under development by Lockheed Martin, might be “the last fighter with an ejector seat, and might get converted into a drone itself.”

At least 50 other countries have drones, and some, notably China, Israel, and Iran, have their own manufacturers. Aviation firms—as well as university and government researchers—are designing a flock of next-generation aircraft, ranging in size from robotic moths and hummingbirds to Boeing’s Phantom Eye, a hydrogen-fueled behemoth with a 150-foot wingspan that can cruise at 65,000 feet for up to four days.

More than a thousand companies, from tiny start-ups like Miser’s to major defense contractors, are now in the drone business—and some are trying to steer drones into the civilian world. Predators already help Customs and Border Protection agents spot smugglers and illegal immigrants sneaking into the U.S. NASA-operated Global Hawks record atmospheric data and peer into hurricanes. Drones have helped scientists gather data on volcanoes in Costa Rica, archaeological sites in Russia and Peru, and flooding in North Dakota.

So far only a dozen police departments, including ones in Miami and Seattle, have applied to the FAA for permits to fly drones. But drone advocates—who generally prefer the term UAV, for unmanned aerial vehicle—say all 18,000 law enforcement agencies in the U.S. are potential customers. They hope UAVs will soon become essential too for agriculture (checking and spraying crops, finding lost cattle), journalism (scoping out public events or celebrity backyards), weather forecasting, traffic control. “The sky’s the limit, pun intended,” says Bill Borgia, an engineer at Lockheed Martin. “Once we get UAVs in the hands of potential users, they’ll think of lots of cool applications.”

The biggest obstacle, advocates say, is current FAA rules, which tightly restrict drone flights by private companies and government agencies (though not by individual hobbyists). Even with an FAA permit, operators can’t fly UAVs above 400 feet or near airports or other zones with heavy air traffic, and they must maintain visual contact with the drones. All that may change, though, under the new law, which requires the FAA to allow the “safe integration” of UAVs into U.S. airspace.

If the FAA relaxes its rules, says Mark Brown, the civilian market for drones—and especially small, low-cost, tactical drones—could soon dwarf military sales, which in 2011 totaled more than three billion dollars. Brown, a former astronaut who is now an aerospace consultant in Dayton, Ohio, helps bring drone manufacturers and potential customers together. The success of military UAVs, he contends, has created “an appetite for more, more, more!” Brown’s PowerPoint presentation is called “On the Threshold of a Dream.”

by John Horgan, National Geographic |  Read more:
Photo: Joe McNally

On Being Private in Public

We all know that we are under CCTV surveillance on many occasions each day, particularly when we are in public places. For the most part we accept that being – or potentially being – watched in public places is a reasonable price to pay for the security that 24-hour surveillance offers. However, we also have expectations about what is done with CCTV footage, when, and by whom. A recent discussion with a friend threw up some interesting questions about the nature of these expectations and their reasonableness.

My friend works in a bar where, unsurprisingly, there are several CCTV cameras. Everyone knows where these cameras are and that they are permanently in operation – there is not supposed to be any secrecy. Whilst the primary purpose of the cameras is to promote security, a member of the management team has begun to use them in a way that could be seen as ethically problematic: she logs on to view the footage in real-time, remotely, at her home. In addition to watching the footage, the manager has also addressed points of staff discipline based on what she sees. Perhaps particularly troubling is that she has commented on the way a member of staff behaved when no one was around – when the member of staff thought that she was ‘alone’.

To me there seems to be something wrong about this, but it is hard to pinpoint exactly what: the members of staff know that the cameras are there and they know that the real-time camera footage can be viewed from the office in the bar. Perhaps the first issue involves expectations about the likelihood and purpose of being watched. Given that the primary purpose of the cameras is to promote security, the staff might reasonably expect that no close attention will be paid to the footage unless there is a serious incident. Under such circumstances, the movements of the staff members will only be closely observed insomuch as they are part of, or relevant to, the incident in question. In addition, any incidental embarrassing or indiscreet behaviour that a member of staff might engage in whilst apparently ‘alone’ would pale in significance in light of the details of the serious incident. In contrast, when the manager watches from home she is interested in particular in the behavior of the members of staff – she pays close attention to them. Relatedly, when used for security purposes, footage is often viewed retrospectively and non-essential parts are fast-forwarded. The manager, on the other hand, is watching closely, in real-time, with no antecedent security concerns.

The second issue is what it is appropriate for the manager to do when she is off duty. It is true that the behaviour of staff and the security of the bar do not cease to be within her professional interest in general when she leaves to go home. If she were to hear that a member of staff conducted himself inappropriately whilst she was not there, the fact that she was not on duty at the time would not and should not prevent her from addressing it. However, there does seem to be something about her viewing live footage of the bar in her leisure time and acting on what she sees as not quite right. The intuition might be that the scope of her role – particularly her jurisdiction to discipline – does not extend to her home when off duty. However, this intuition can be challenged if we imagine that – instead of noticing something from home on the cameras – she were to ‘drop in’ on her day off and happen to view the same thing. If she were to act on what she views under these circumstances I doubt any eyebrows would be raised.

Probably, the core of the unease we might feel derives from the seeming ‘misuse’ of the CCTV: watching for whether members of staff take too long on their breaks or don’t answer the telephone as quickly as possible are not security matters. In addition, the invisibility of the watchful eye seems to make a difference: when she drops in on her day off her presence is known about. Finally, some of the unease might also relate to suspicions about the manager’s motivation for watching remotely from home: whether she acts or comments on what she sees or not, watching the movements of staff members like a fly on the wall shifts her interest from professional to personal.

But do these factors really make this practice ethically problematic? Is the off duty home-viewing really something we can object to? The cameras are there, the signs indicating their presence are clear and the bar is, after all, a public place and a place of work. But, when the customers are all gone and you’re left shutting up for the night, should you not be able to dance-as-you-mop in private?

by Hannah Maslen, Practical Ethics, University of Oxford |  Read more:
Image via: Wikipedia

I’m Waiting for my UPS Man

There are two websites where you can add a gram of heroin to your shopping cart as if you were buying asparagus on Fresh Direct. One belongs to Sigma-Aldrich, the St. Louis chemical company that synthesizes pure opioids for use in laboratory studies. For this you need to be a federally accredited laboratory. The other is Silk Road, the anonymous marketplace where drugs are priced in untraceable Bitcoin currency. For this you just need an internet connection.

Most of us do so much online shopping, and the interface has become so standardized, that the bland machinery of ecommerce is part of the texture of our waking lives: clicking “add to shopping cart” is like flicking a light switch. So although you might be perturbed if a salesperson offered you heroin from behind a department store counter, the aesthetic of the product page makes the transaction seem instantly mundane. Really, the only surprise is that Amazon hasn’t gotten into the game already. It’s strange to recall that rock music once made the act of buying drugs sound as mythically cool as the act of taking them. Today, Lou Reed would go to Silk Road instead of Lexington and 125th, and the man he’d be waiting for a week later would be totally unwitting, and from UPS.

Silk Road got a lot of publicity in 2011 for its heroin and LSD offerings; most of the websites that sell recreational drugs specialize in experimental compounds imported from China, still legal or quasi-legal because no legislative body can possibly keep up with an enterprising chemist. However, to dodge broader regulations about what you can encourage people to put in their bodies, most of these drugs are advertised under some other category: bath salts, plant food, pool cleaner. Like the ecommerce interface itself, the product pages are redolent of dull domestic life. So far, the most popular of these drugs is mephedrone (not to be confused with methadone), a substitute for MDMA that arrived in the UK in around 2009 and in the US last year. Mephedrone became famous in the British tabloids as “Meow Meow,” a “street name” that turned out to have been the invention of a lone Wikipedia user. It’s now been banned almost everywhere, after being implicated in a handful of deaths (and one notorious face-eating, which later turned out to have nothing to do with it). But dozens of its relatives still count as legal highs.

While Silk Road is like eBay, many of the websites offering “research chemicals” are more like Zappos: full-featured specialist retailers that operate openly and expect to be around for long enough that it’s worth investing in customer retention. These websites don’t just have shopping carts and checkouts: they also have user reviews, product alerts, seasonal sales and multiple worldwide delivery options. (“Really great product these pellets are. compared to the “o5” pellets, and the 6apb powder ive had from numerous sources, these absolutely blew me away. 2 pellets made for an amazing reaction, the 5apb adds SO much to the mix. Also, top notch customer support and service, as usual. Shipped same day. rc-lab is always a pleasure to do business with.”) We all know from The Wire that drug dealers have learned a lot from the marketing techniques of legitimate businesses. But the timing of their seasonal sales, for instance, doesn’t quite make sense: it’s not as if you need to clear out all your heavy winter junk to make way for the graceful new spring collections. One wonders if the retailers are so delighted with their off-the-shelf e-commerce platforms that they’ve decided to imitate more mainstream websites by any other means that occur to them.

There is, however, one area in which they really fall down, and that’s friendliness to the newbie. Methoxetamine, methiopropamine, ethylphenidate, etizolam, benzofuran, camfetamine, pentedrone—who can keep up? The merchants can give you the best customer service in the world, but the one thing they can’t do is explain the effect of these drugs and how much you might want to swallow, because, remember, they’re only selling plant food. Could it be that, just when it seemed like the internet was robbing the drug world of all its dangerous glamor, the problem’s actually just been flipped upside down? In the old days, you knew what you wanted but didn’t know where to get it. In 2013, you can get almost anything but have no idea what it is.

by Ned Beauman, N+1 |  Read more:
Image: Image copyright (c) 2010 by J. Peter Siriprakorn

Monday, February 18, 2013

What is Love?


It is a telling statistic that the ­most frequently ‘what is…?’ question typed into Google last year was: what is love? This fact probably reveals more about the society that asks an internet search engine such a thing, than any answer reveals about the nature of love. But if not Google, then where else can we look to understand love? The fantasy-making machines of Hollywood and Bollywood insist that there is only one answer worth indulging: the romantic kind. Most people, it would seem, agree, if only by default. They are dragged into seeking the person who will make them ‘whole’ via a dating website, or by a less tangible, though no less keenly felt urge cultivated by the same, dominant culture that insists we must find ‘the one’. Not that its origins are modern. Ever since the poet Sappho wrote, in the seventh century BCE, of love rippling under her skin like wind through trees, romantic love has been imagined as irresistible, a crucial experience that marks the peak of human existence.

Yet, the Google stats suggest that there is also a silent global search underway — many of us are clearly not satisfied with romance as an answer. The real problem, then, might be that contemporary culture leaves us unprepared for thinking about love in anything other than a one-dimensional mode. Just as marriage has seized the monopoly on public affirmations of love, so a notion of romance has restricted what we can imagine as a loving relationship.

The ancient Greeks, unlike us, did not have a single word for love but many. As is often noted, they had philia (friendship) and eros (desire), storge (affection) and agape (unconditional love). Perhaps that is another part of our problem. Our language invites us to think of love as a single, unified thing, when it is nothing of the sort. I suspect that words are not enough to address this modern deficiency. What we need is a new sense of the variety of love’s experiences. Fortunately there is another storehouse we can draw on from our ancient forebears: and it is not their words, but their myths that can enlighten us.

In a sense, we are lumbered with the dominance of romantic love; it can't simply be sidestepped in favour of friendship, for example. That would never work: the erotic is simply too powerful. But the ancient myths can help us realise why romance is such a successful sell, if short-lived. Perhaps the myth that best captures the allure of romance is Aristophanes’ idea about soulmates, from Plato’s Symposium The story goes that human beings originally had two heads, four arms and four legs. We were shaped like round balls and tumbled across the face of the Earth at great speed. The gods grew alarmed at this display of power. So Zeus hatched a plan. He would cut human beings in half, leaving each with just one head, two arms and two legs.

These mutilated halflings were a pathetic sight. In particular, they developed the habit of devoting considerable amounts of their now limited energy searching for their lost halves. The desire to find the missing other was irresistible. Individuals sustained the search in spite of repeated break-ups and romantic disasters in the indefatigable belief that the right person — ‘the one’ — was out there. The promise of love, they felt, was nothing less than wholeness.

The myth has had a long life, accurately describing to this day the inner experience of those who feel life is incomplete without such love. In fact, it wasn’t until the 18th century that Aristophanes’ way of thinking about love reached its logical conclusion, when Jean-Jacques Rousseau wrote of how he fell in love as a young man. Only after that experience, he mused, could he be sure that he had genuinely lived. The upshot was that romantic love had become the goal in its own right. It matters not who you fall in love with, so long as you have fallen in love. The experiential ideal usurps the complex personal reality. That is why romance has us so much in its grip and empties us out in the process. It is the same with the dogmatic pursuit of happiness.

Crucially, however, Plato’s original myth about soulmates ends not with an elusive, illusory happiness, but with a twist. And here it might have something to teach us, suggesting an escape hatch out of the romantic stronghold. Zeus takes pity on the halved humans. He moves their genitals round so that when they meet they can embrace and find a little release for their passion. Sex is a temporary taste of unity, and it helps, though only to a degree. So when Hephaestus, the god of craftsmen, passes by and promises the couples a wish, these tragic figures speak with one voice. Weld us together, they cry: melt us one into the other!

Hephaestus obliges. The two become one. And the new situation reveals another way in which love gets stuck. Glued together, gazing only into each other’s eyes, the lovers lose touch with the rest of life. Not caring for anything else, death takes on an attractive hue, and they dream of sharing a last single breath together — a fantasy that lives on in the French euphemism, la petite mort, and in the romantic climax to Romeo and Juliet. But as the psychologist Erich Fromm put it in The Art of Loving (1956), for love to have a future, couples need to be able to move from falling in love to standing in love. Lovers must learn to embrace what lies outside their cosy twosome in order to survive. As Freud made explicit, dyadic love can be nurturing, but can equally be claustrophobic and alienating, and Aristophanes’ tale suggest it must be transcended.

The question is, how? How can the energy that romantic desire releases be directed outwards so that it feeds a passion not just for life together, but for life itself, led together. An answer is given by another ancient myth, one that is almost forgotten today. It concerns the infant god of love, familiar to us as Eros, but it also introduces us to another, less familiar figure, his brother.

by Mark Vernon, Aeon |  Read more:
Video: Hedwig and the Angry Inch

Friday, February 15, 2013

A Note to Readers


[ed. Down for a couple days, back up Monday (hopefully). Have a good weekend.]
Photo: markk

[ed. All good vacations come to an end eventually.]
Photo: markk

A Friendly Chat With a Rich Person


Mike
: Why don’t you start by introducing yourself?

Rich Person: I am 31, and my husband is 33. We have been married for three and a half years. I am a statistician and I work for a hospital in the research department. He has an MBA in finance and works for a bank. You can guess where the money comes from!

Mike: Your husband?

Rich Person: Indeed.

Mike: Can you tell us what your household income is?

Rich Person: Yeah, so this year we’re going to make about $360,000 total.

Mike: And you consider yourself “rich”, yes?

Rich Person: Absolutely, although it feels really weird to say that, and I have a lot of guilt about it.

Mike: Oh, interesting. Why is that?

Rich Person: Probably because neither of us grew up with any money at all. He was raised by a single mother who did her best, but had pretty bad financial habits; I had two parents and a stepparent who were all frugal but since nothing was ever frankly discussed, I didn’t learn much about money growing up.

We had everything we needed, but rarely what we wanted, if that makes sense. We both also spent most of our adult lives (which so far have been spent in college) really scraping by—we both had to live independently so we worked through undergrad and grad and got no help from our families.

Mike: Where did you and your husband go to college?

Rich Person: We both went to public state schools near our homes (we grew up in different cities). I got Pell grants and scholarships for undergrad, but it still didn’t cover everything so I have about $80,000 in student loans, mostly from grad school. He didn’t get as much help and a MBA is more expensive than an MS, so he has about $120,000 in student loans. When I think about $200K in student loans, my head spins. But then I think about our annual income and it seems proportional.

Mike: But your husband also knew he’d be pursuing a high-paid career too, right? So there was a plan of some kind—a vision that the debt would be manageable?

Rich Person: Yes, and actually we don’t regret the loans at all. We both like our jobs very much, and there’s no way we could be where we are without them.

Mike: So tell me about how you guys became “rich.” Was it gradual, or sudden?

Rich Person: Well, as you know, starting out a career in banking in 2008 was not the most confidence-inspiring prospect. His salary was $58,000 but we had no confidence in the stability of his job. My salary at the hospital right out of school was $48,000. Before we were married that felt tough (separate rent, bills, groceries, etc.) although a lot of that is because both of us reacted to growing up poor pretty badly—as soon as we had a few extra bucks we were buying rounds and ordering the filet.

Mike: This was in the middle of the recession, right? Maybe you were trying to jumpstart the economy?

Rich Person: We were dumb, and we both did stuff like that even when we were in school and struggling. I liked to treat my friends and would do so down to my last dollar, but thankfully I didn’t turn to credit cards. He had quite a bit of consumer debt when we got married from overspending that we paid off the first year we were both working our “real” jobs. He’s great with other people’s money, but his money is very much an emotional thing. We gradually got raises over the next couple of years, and then in 2011 he got his first real bonus, which just sent us over the moon. That was $65,000, which ended up being about $38,000 after taxes.

Mike: That’s somebody’s salary!

Rich Person: His bonus in 2012 was $85,000, and this year it will be $100,000. And the big, big change is that his base salary went from $65,000 last year to $160,000 this year.

Mike: How did that happen?

Rich Person: He got a new job with a major jump in title and responsibility. He’s the vice president of corporate finance at this new bank.

Mike: So we hear titles like that often. But what does that mean he does?

Rich Person: It means that now he has a fresh MBA to boss around! No, kidding. Sorta. He does manage someone now, and the department is brand new so with any luck he’ll be managing more soon. So corporate finance basically means they give and manage and split up loans to businesses. His new bank is relatively small so the businesses also tend to be small.

He also works 80 to 100 hours a week. Otherwise you’d be talking to him! He basically is home to sleep. He does usually get at least one full weekend day, though. And I work from home now so I’m always here. So, now with his basically $260,000 plus a $35,000 signing bonus and my $65,000 salary, our combined income is $360,000.

by Mike Dang, The Billfold |  Read more:
Image: uncredited

Jack Nicklaus Throws His Weight Behind Boccieri Golf's Secret Grip

[ed. This is a golf innovation that I'd actually like to try. Kind of makes sense.]

A year ago, Stephen Boccieri left the PGA Merchandise Show with a crazy idea. He was going to try and get Jack Nicklaus to endorse his new product, the Secret Grip.

Boccieri, CEO and president of Boccieri Golf, is best known as the inventor of the Heavy Putter, which debuted in 2003. The Secret Grip continues with the "heavy" theme. Boccieri added a 17-gram tungsten cap to the end of the grip, making it 40 percent heavier than an average grip.

Boccieri said the extra weight in the grip, called back weighting, quiets the hands and gives golfers more control over their shots. Thus, the idea behind the grip was not to increase distance, but to improve accuracy and control.

After several months of working his contacts in the golf industry, Boccieri was able to get the Secret Grip into the paws of the Golden Bear. After trying out the grips at the Memorial Tournament last May, Boccieri said Nicklaus was "intrigued" and wanted the grips on the rest of his clubs.

By September, the 18-time major champion signed on as a spokesperson for the Secret Grip. Boccieri couldn't believe it.

"It's the pinnacle of my career," Boccieri said. "For him to be associated with me is my greatest thrill."

While Boccieri makes a full line of clubs, he knows it's hard to compete with the TaylorMades and Titleists of the world. But Boccieri sees the Secret Grip as a great way to get golfers in the door and into the rest of his products. (It's a strategy that worked well for Apple when it debuted the iPod.)

by Ryan Reiterman, Golf.com |  Read more:
Image: Boccieri Golf

Can the Republicans Be Saved From Obsolescence?


One afternoon last month, I paid a visit to two young Republicans named Bret Jacobson and Ian Spencer, who work in a small office in Arlington, Va., situated above an antique store and adjacent to a Japanese auto shop. Their five-man company, Red Edge, is a digital-advocacy group for conservative causes, and their days are typically spent designing software applications for groups like the Heritage Foundation, the Republican Governors Association and the U.S. Chamber of Commerce. Lately, however, Jacobson and Spencer have taken up evangelizing — and the sermon, delivered day after day to fellow conservatives in the form of a 61-point presentation, is a pitiless we-told-you-so elucidation of the ways in which Democrats have overwhelmed Republicans with their technological superiority.

They walked me through a series of slides showing the wide discrepancies between the two campaigns. “And just to make them feel really bad,” Jacobson said as he punched another image onto the overhead screen. “We say, ‘Just wait — this is the most important slide.’ And this is what kills them, because conservatives always look at young voters like the hot girl they could never date.” He read aloud from the text: “1.25 million more young people supported Obama in 2012 over 2008.”

In the light of his Apple monitor, Jacobson’s grin took on a Luciferian glow. He is 33, wiry and well dressed and has the twitchy manner of a highly caffeinated techie. “And then we continue with the cavalcade of pain,” he said. The next chart showed that while the Romney campaign raised slightly more money from its online ads than it spent on them, Obama’s team more than doubled the return on its online-ad investment.

Spencer chimed in: “That’s when one of our clients moaned, ‘It’s even worse than I thought.’ ” Spencer, who is 29, possesses the insectlike eyes of a committed programmer. He and Jacobson are alumni of the University of Oregon, where they both worked on the Commentator, a conservative alternative paper whose slogan was, “Free Minds, Free Markets, Free Booze.”

“Then, once people think we’ve gotten them through the worst,” Jacobson said, “we pile on more — just the way Obama did.” He put up Slide 26, titled, “Running Up the Score.” “Obama was the very first candidate to appear on Reddit. We ask our clients, ‘Do you know what Reddit is?’ And only one of them did. Then we show them this photo of Obama hugging his wife with the caption ‘Four more years’ — an image no conservative likes. And we tell them, ‘Because of the way the Obama campaign used things like Reddit, that photo is the single-most popular image ever seen on Twitter or Facebook.’ Just to make sure there’s plenty of salt in the wound.”

Back in August 2011, Jacobson wrote an op-ed in Forbes alerting Republicans to Obama’s lead on the digital front. His warnings were disregarded. Then last summer, he and Spencer approached the conservative super PAC American Crossroads with their digital-tool-building strategies and, they say, were politely ignored. It’s understandable, then, that a touch of schadenfreude is evident when Jacobson and Spencer receive the policy-group gurus and trade-association lobbyists who file into Red Edges’s office to receive a comeuppance.

“Business is booming for us,” Jacobson said. “We’ll double or triple our bottom line this year, easily. But this isn’t about getting new business. We need the entire right side of the aisle to get smart fast. And the only way they can do that is to appreciate how big the chasm was.”

by Robert Draper, NY Times |  Read more:
Photo illustrations: Matt Dorfman. Photographs, from left: Steve Cole/Getty Images; Baran Ozdemir/Getty Images

NY Times Closes Loophole


[ed. This was a bit of an unwelcome surprise a few days ago as I've been using this easy workaround ever since the paywall went up. But, they haven't closed all the loopholes yet and NYClean still seems to work (no telling for how long).]

After The New York Times introduced its digital paywall in early 2011, some frustrated readers came up with elaborate ways to get around it, including launching a special Twitter feed and browser app. But it turned out there was a much simpler workaround: just delete “?gwh=numbers” from the URL and it gets rid of the paywall banner.

Well, it only took about two years, but the Times has finally put the kibosh on this method. Joe Coscarelli at New York Magazine noticed that deleting these characters no longer worked and later confirmed as much with a rep from the Times.

"When we launched our digital subscription plan we knew there were loopholes to access our content beyond the allotted number of articles each month," the rep said. 'We have made some adjustments and will continue to make adjustments to optimize the gateway by implementing technical security solutions to prohibit abuse and protect the value of our content."

In the nearly two years since the paywall launched, the Times has racked up 668,000 paid digital subscribers across its network of publications, which has helped slow the company's decline in advertising revenue. In that time, the Times has also gradually lowered the number of articles readers can access for free. Now, it looks like the Times is ready to take the final steps necessary to pressure readers to either pay up or find their news elsewhere.

by Seth Fiegerman, Mashable | Read more:
Image courtesy of Flickr, Digiart2001 | jason.kuffer

Thursday, February 14, 2013

Neil Young



NAGATA Shunsui(永田 春水 Japanese, 1872-1944)
via:

Closer Relationships Aren't Necessarily Better Relationships

[ed. It's my intuitive sense that this is one of the most important factors in a relationship, i.e., finding an agreeable space in which both people are comfortable and can co-exist.]

When it comes to having a lasting and fulfilling relationship, common wisdom says that feeling close to your romantic partner is paramount. But a new study finds that it's not how close you feel that matters most, it's whether you are as close as you want to be, even if that's really not close at all.

"Our study found that people who yearn for a more intimate partnership and people who crave more distance are equally at risk for having a problematic relationship," says the study's lead author, David M. Frost, PhD, of Columbia University's Mailman School of Public Health. "If you want to experience your relationship as healthy and rewarding, it's important that you find a way to attain your idealized level of closeness with your partner."  (...)

A sample of 732 men and women, living across the U.S. and Canada, completed three yearly surveys online. They answered questions about relationship closeness, relationship satisfaction, commitment, break-up thoughts, and symptoms of depression. Current and ideal closeness were assessed by choosing from six sets of overlapping circles; varying degrees of overlap signified degrees of closeness. This well-established psychological measure of closeness is known as Inclusion of Other in Self and indicates a couple's "we-ness" or shared identity, values, viewpoints, resources, and personality traits.

More than half of respondents (57%) reported feeling too much distance between themselves and their partner; 37% were content with the level of closeness in their relationship; and a small minority (5%) reported feeling too close. The degree of difference between a respondent's actual and ideal -- their "closeness discrepancy" -- correlated with poorer relationship quality and more frequent symptoms of depression. The effect was the same whether the respondent reported feeling "too close for comfort" or "not close enough." Surprisingly, the negative effects of closeness discrepancies were evident regardless of how close people felt to their partners; what mattered was the discrepancy, not the closeness.

by Columbia University's Mailman School of Public Health, Science Daily | Read more:
Image: auremar / Fotolia

Affiliate Advertising

[ed. Posted not because I have anything against Ms. Popova's excellent site, but because I find the details about affiliate advertising interesting.]

Maria Popova is a Forbes 30 under 30 honoree, regular author for The Atlantic, and was named to the Fast Company 100 Most Creative in Business list. I let her know I was a regular reader of her site when I sent her an email a few months ago after she wrote an article about the dangers of advertising in journalism. She detailed a scenario in which a Pulitzer Prize winning journalist was offered money from Xerox to write an article. I sent her a message to ask for clarity in what she meant, given that I was aware of her practice of putting affiliate advertising links in her articles while at the same time asking users at the end of each article to donate to her site by telling them that she runs an ad-free site that is subsidized by user contributions (screenshot). It is often controversial for a site to make money off of affiliate ads without notifying users in any terms of use (i.e. Pinterest), or to write reviews on products without notifying users they are making money when the reader clicks and purchases those products (the FTC enforces laws for certain types of blogs), but Popova has been going a bit further - while keeping the ads undisclosed, she also writes at the end of each article and in each email newsletter that the site is ad-free and needs user donations to support it.

The Brain Pickings “Support” page reads: “Keeping it all ad-free…means it’s subsidized by the generous support of readers like you.” In a revealing email exchange outlined below, Popova told me that 25% of her book recommendations come from the data that she receives from Amazon after her readers click the ads in her articles and go on to make purchases (she sees, and makes commissions off of, the other items they place in their shopping cart, including books that she didn’t link to). I found this to be interesting given that she made waves in the journalism and blogging community by publishing the “Curator’s Code” last year which urged website owners to be more upfront in attributing where they found the content they post. It was also ironic given that she regularly writes diatribes in publications such as The Atlantic and NY Times railing against the “filter bubble” which is the common practice of websites using algorithms to recommend to users things that similar users have also read or purchased.

An interview in The Guardian last month drew me to revisit our weeklong email exchange from last Spring. I had inquired about whether she would notify users of her ad practices, and I was surprised to receive a defensive response coupled with a condescending sign off that read, “I wish you the very best as you continue to explore and navigate the world of media and morality.” Not being the open letter type, I wrote back with a few reasons why she may be misleading users, and after we had exchanged 7 or 8 more emails, she agreed to change her pitch to “banner-free” instead of “ad-free.” When she changed it back to “ad-free” within 6 weeks, I was disappointed, but still not the open letter type. When she ignored my next three attempts over the summer to ask her why she still claimed to be ad-free, I figured she must have just really need the donations to keep the site going.

But then I read The Guardian article last month which quoted Brain Pickings user numbers (millions per month) that point to potentially millions of dollars in deception on the table, then I did a google search and found out that a for-profit LLC was formed in New York called “Brain Pickings LLC” (with an address matching the one on Popova’s contact page), just one month after my email inquiry to her (odd timing for a site in its 7th year at the time), and then I saw more articles by Popova condemning media, journalism, writers, and the filter bubble….and then I realized it was time for an open-letter and thought this was a worthwhile place to start a much needed discussion about affiliate advertising, Pulitzer Prize winners, the journalism and blogging industries, how E.B. White started all of this and how Richard Feynman can end it.

Describing how affiliate ads affect writers is necessary given that the reason Popova told me she uses the “ad-free” pitch is that she claims her affiliate advertising links are not ads. Popova uses Amazon’s Affiliate links program - which means if I click a book or product link from her site and buy that book, and another book, and a movie, diapers, a shirt, and anything else - she receives up to 10% of my entire shopping cart’s value from that trip to Amazon…and she also gets to see what I purchased. Given the non-Silicon Valley nature of her site, I was willing to give her the benefit of the doubt that maybe she didn’t realize that these are a form of advertising (even though the first feature in bold on the Amazon Affiliates page is “Advertising,” and in every description of the service, Amazon calls the revenue made by partner websites “advertising fees.”).

Maria informed me she doesn’t define the links in her articles as ads because they are all “books that I would feature anyhow” and that her “different intention” means that she is not seeking to sell the books. I pointed out that in Google’s quest to organize the world’s information, there are tens of millions of times per day where the top Google result is also the top Ad that they display, but in these cases they don’t say “this is the one we were going to show you anyway” and hide the fact that it is an ad. Advertising is a business process defined by the way money changes hands - intent does not play a part in the definition. Roger Federer probably already likes Rolexes, but as soon as they pay him millions of dollars, he is considered to be advertising their product. Aside from the fact that businesses don’t get to create their own definition of advertising, Maria’s claim that they were all books she would feature anyhow was contradictory to the statement she wrote in the same email thread, which proves that her advertisements do in fact change what books she offers to users:

“a major reason I use Amazon is…data they give me - it tells me what other books Brain Pickings readers are buying on Amazon…I’d say I’ve found at least a quarter of the books I myself have purchased and read over the past few years through Brain Pickings readers that way.”

Pulitzer Prize winning journalist Harrison Salisbury was the subject of an E.B. White letter featured by Maria last Spring that spawned our correspondence. In 1975, Xerox offered Salisbury $55,000 to write an article in Esquire magazine. White expresses his concern about the erosion of press if writers start accepting money from advertisers this way. In her commentary, Popova noted that she “has been publishing an ad-free curiosity catalog supported by reader donations for the past seven years.” Reading the article I could only think what reader response would be if the article concluded with “Disclaimer: I make money each time you click a link in my articles and buy a book.”

There are important differences that make affiliate ads more subversive than the Xerox-Esquire scenario. The Affiliate form of advertising invites more detriment to quality writing because it actually requires an author to interrupt the reader with a link and it incentivizes authors to change their tone such that they convince the reader to go all the way through with the purchase (which is necessary for them to receive their kickback). At least in the golden days of tainted journalism the author was paid upfront, and the ad was on the opposite page, not in the article itself, so they were still incentivized to write a quality article about anything they wanted - health, art, sports - that people thought was interesting enough to read, while hoping that wandering eyes would bring eyeballs to the Xerox Ad on the facing page. I’m not saying this offer was a good thing, simply noting that if Brain Pickings is building a brand based on anti-ad sentiments, it might be fair to explain how the revenue generating practices of the site work. The Guardian article described the site as an “antidote to Google” - ironic given the identical business models of Brain Pickings and Google, both of which make money as users click links in the normal course of using each site…the difference being that Google makes it known which links are ads.

by Tom Bleymaier, On Advertising | Read more:

Gangster Bankers: Too Big to Jail


The deal was announced quietly, just before the holidays, almost like the government was hoping people were too busy hanging stockings by the fireplace to notice. Flooring politicians, lawyers and investigators all over the world, the U.S. Justice Department granted a total walk to executives of the British-based bank HSBC for the largest drug-and-terrorism money-laundering case ever. Yes, they issued a fine – $1.9 billion, or about five weeks' profit – but they didn't extract so much as one dollar or one day in jail from any individual, despite a decade of stupefying abuses.

People may have outrage fatigue about Wall Street, and more stories about billionaire greedheads getting away with more stealing often cease to amaze. But the HSBC case went miles beyond the usual paper-pushing, keypad-punching­ sort-of crime, committed by geeks in ties, normally associated­ with Wall Street. In this case, the bank literally got away with murder – well, aiding and abetting it, anyway.

For at least half a decade, the storied British colonial banking power helped to wash hundreds of millions of dollars for drug mobs, including Mexico's Sinaloa drug cartel, suspected in tens of thousands of murders just in the past 10 years – people so totally evil, jokes former New York Attorney General Eliot Spitzer, that "they make the guys on Wall Street look good." The bank also moved money for organizations linked to Al Qaeda and Hezbollah, and for Russian gangsters; helped countries like Iran, the Sudan and North Korea evade sanctions; and, in between helping murderers and terrorists and rogue states, aided countless common tax cheats in hiding their cash.

"They violated every goddamn law in the book," says Jack Blum, an attorney and former Senate investigator who headed a major bribery investigation against Lockheed in the 1970s that led to the passage of the Foreign Corrupt Practices Act. "They took every imaginable form of illegal and illicit business."

That nobody from the bank went to jail or paid a dollar in individual fines is nothing new in this era of financial crisis. What is different about this settlement is that the Justice Department, for the first time, admitted why it decided to go soft on this particular kind of criminal. It was worried that anything more than a wrist slap for HSBC might undermine the world economy. "Had the U.S. authorities decided to press criminal charges," said Assistant Attorney General Lanny Breuer at a press conference to announce the settlement, "HSBC would almost certainly have lost its banking license in the U.S., the future of the institution would have been under threat and the entire banking system would have been destabilized."

It was the dawn of a new era. In the years just after 9/11, even being breathed on by a suspected terrorist could land you in extralegal detention for the rest of your life. But now, when you're Too Big to Jail, you can cop to laundering terrorist cash and violating the Trading With the Enemy Act, and not only will you not be prosecuted for it, but the government will go out of its way to make sure you won't lose your license. Some on the Hill put it to me this way: OK, fine, no jail time, but they can't even pull their charter? Are you kidding?

But the Justice Department wasn't finished handing out Christmas goodies. A little over a week later, Breuer was back in front of the press, giving a cushy deal to another huge international firm, the Swiss bank UBS, which had just admitted to a key role in perhaps the biggest antitrust/price-fixing case in history, the so-called LIBOR scandal, a massive interest-rate­rigging conspiracy involving hundreds of trillions ("trillions," with a "t") of dollars in financial products. While two minor players did face charges, Breuer and the Justice Department worried aloud about global stability as they explained why no criminal charges were being filed against the parent company.

"Our goal here," Breuer said, "is not to destroy a major financial institution."

A reporter at the UBS presser pointed out to Breuer that UBS had already been busted in 2009 in a major tax-evasion case, and asked a sensible question. "This is a bank that has broken the law before," the reporter said. "So why not be tougher?"

"I don't know what tougher means," answered the assistant attorney general.

Also known as the Hong Kong and Shanghai Banking Corporation, HSBC has always been associated with drugs. Founded in 1865, HSBC became the major commercial bank in colonial China after the conclusion of the Second Opium War. If you're rusty in your history of Britain's various wars of Imperial Rape, the Second Opium War was the one where Britain and other European powers basically slaughtered lots of Chinese people until they agreed to legalize the dope trade (much like they had done in the First Opium War, which ended in 1842).

A century and a half later, it appears not much has changed. With its strong on-the-ground presence in many of the various ex-colonial territories in Asia and Africa, and its rich history of cross-cultural moral flexibility, HSBC has a very different international footprint than other Too Big to Fail banks like Wells Fargo or Bank of America. While the American banking behemoths mainly gorged themselves on the toxic residential-mortgage trade that caused the 2008 financial bubble, HSBC took a slightly different path, turning itself into the destination bank for domestic and international scoundrels of every possible persuasion.

by Matt Taibbi, Rolling Stone |  Read more:
Illustration by Victor Juhasz

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