Friday, March 25, 2011

How To Make a Viral Video

Chatroulette Love Song could well be the most romantic proposal ever seen on the internet. And what makes it even more amazing is that the pair in the video are complete strangers. The YouTube video has raised the bar on romancing a girl.



Chatroulette Love Song has become a big viral hit, with almost 2 million hits so far. For your info, Chatroulette is a site that matches you up with random strangers for a video chat.

The video features a geeky looking guy serenading a random brunette, called Diana, who he found on the web chat room, Chatroulette.

He starts off strumming his guitar and singing: "I was close to logging off but something caught my eye."

The romantic video features backing singers and a dinner-for-two complete with a pizza decorated with a heart.

There are also lovely touches which are sure to get the viewer wondering how it was done, like Diana's name on the place card at the table and a drawing of the two of them in a heart.

It might look spontaneous but the idea took more than two months to prepare.

The people behind the video are Danish friends Rune Iversen, 28, and Jeppe Vejs, 27, although neither play the main character.

Rune says: "We prepared it for two and a half months. There was a lot of effort put into giving each participant as little to do as possible but still completing their tasks.

"Every bit of it is real. We were on Chatroulette and she came up randomly, after having filmed for about 10 minutes, and we had choreographed it meticulously and we just played the song for her."

Rune came up with the idea after writing a thesis on how to make a successful viral video.

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