by Harriet Walker
From Donna Summer to Dante, everybody loves a "bad girl". She is a social construct that runs the cultural gamut from classical to cartoonish and back again, wearing only high heels and a smirk. She is literary artifice and historical fact combined; she is both retrograde and modern, a product of the patriarchy and yet empowered; she is every man's worst nightmare and his best daydream too. No plot is complete without her, no soap opera or great tragedy doesn't boast a brace. We are a society obsessed with bad girls, and we always have been.
But what's the allure of this mythical creature? There's no specific definition – it's a catch-all phrase which scoops up sulky teens and hard-faced ballbusters alike – but we all have a vision of what it means to be a bad girl. It goes something along the lines of Bettie Page in an Eighties power suit, teamed with Wonder Woman boots and wielding a bazooka – that is to say, a hybridised version of any given cliché of female independence. So far, so foggy.
The bad girl, and all her attendant archetypal baggage, has however become less of a personage and more a mental motif in the latterday power struggle between men and women. American psychiatrist Carole Lieberman has recently published a self-help book, entitled Bad Girls: Why Men Love Them & How Good Girls Can Learn Their Secrets, which argues that a bad girl mentality is something we could all use to our advantage – even if we're undeniably good girls.
"Kate Middleton is the quintessential example of a good girl who used bad girl strategies to win the heart of her prince," she explains. "When she was rated two out of ten by the boys in her class, she did a total makeover to make herself more appealing. Later, she strutted down the runway of her college fashion show in 'the dress' that got Prince William to stop thinking of her merely as a friend, and to fall head over heels for her."
A case of "ask not what you can do for yourself, but what a bad girl can do for you", perhaps. "I am not trying to turn good girls into bad girls," clarifies Lieberman, whose penchant for flowers, hearts and all things pink marks her clearly as one of the former. "I am trying to help good girls discover the secrets that bad girls use to win men's hearts."
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From Donna Summer to Dante, everybody loves a "bad girl". She is a social construct that runs the cultural gamut from classical to cartoonish and back again, wearing only high heels and a smirk. She is literary artifice and historical fact combined; she is both retrograde and modern, a product of the patriarchy and yet empowered; she is every man's worst nightmare and his best daydream too. No plot is complete without her, no soap opera or great tragedy doesn't boast a brace. We are a society obsessed with bad girls, and we always have been. But what's the allure of this mythical creature? There's no specific definition – it's a catch-all phrase which scoops up sulky teens and hard-faced ballbusters alike – but we all have a vision of what it means to be a bad girl. It goes something along the lines of Bettie Page in an Eighties power suit, teamed with Wonder Woman boots and wielding a bazooka – that is to say, a hybridised version of any given cliché of female independence. So far, so foggy.
The bad girl, and all her attendant archetypal baggage, has however become less of a personage and more a mental motif in the latterday power struggle between men and women. American psychiatrist Carole Lieberman has recently published a self-help book, entitled Bad Girls: Why Men Love Them & How Good Girls Can Learn Their Secrets, which argues that a bad girl mentality is something we could all use to our advantage – even if we're undeniably good girls.
"Kate Middleton is the quintessential example of a good girl who used bad girl strategies to win the heart of her prince," she explains. "When she was rated two out of ten by the boys in her class, she did a total makeover to make herself more appealing. Later, she strutted down the runway of her college fashion show in 'the dress' that got Prince William to stop thinking of her merely as a friend, and to fall head over heels for her."
A case of "ask not what you can do for yourself, but what a bad girl can do for you", perhaps. "I am not trying to turn good girls into bad girls," clarifies Lieberman, whose penchant for flowers, hearts and all things pink marks her clearly as one of the former. "I am trying to help good girls discover the secrets that bad girls use to win men's hearts."
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