by Stephanie Orma (this article originally appeared in Imprint)
"Widows and orphans give us sleepless nights." In any other sense, that phrase might conjure up images of black spiders or a certain little redhead named Annie. But when you realize the words were spoken by partner and typographer-extraordinaire Caz Hildebrand of London-based graphic design firm Here Design, the picture changes mighty fast. She adds, "All of us in the Here studio are unhealthily obsessed with the finer aspects of typesetting." And man -- does it show.
Their attention to typography is spot-on awesome. I was first introduced to Here Design's work when I was in a Barnes and Noble last fall and couldn't take my eyes off the book "The Geometry of Pasta." Then writer Ellen Shapiro interviewed Hildebrand about designing the gorgeous cookbook and I was irreversibly hooked on the studio's work. (By the way, if you haven't seen the typolicious teaser animation for "The Geometry of Pasta" where the letters in "Parmesan" literally break off like grated cheese, check it out asap).
But beyond designing cookbooks, Here Design's work is an orgasmic feast for the obsessive-compulsive type geek in all of us. I was hungry to learn more about their type fetish, so we got to talking. The studio was set up in December 2005 in East London by multi-disciplinary designers Kate Marlow, Caz Hildebrand and Mark Paton. Since then, Here Design has been "crafting quietly powerful design" from restaurant branding to cucumber crate packaging (yes, you read that right!) and everything in between.
Read more:
"Widows and orphans give us sleepless nights." In any other sense, that phrase might conjure up images of black spiders or a certain little redhead named Annie. But when you realize the words were spoken by partner and typographer-extraordinaire Caz Hildebrand of London-based graphic design firm Here Design, the picture changes mighty fast. She adds, "All of us in the Here studio are unhealthily obsessed with the finer aspects of typesetting." And man -- does it show.
Images courtesy Here Design
Their attention to typography is spot-on awesome. I was first introduced to Here Design's work when I was in a Barnes and Noble last fall and couldn't take my eyes off the book "The Geometry of Pasta." Then writer Ellen Shapiro interviewed Hildebrand about designing the gorgeous cookbook and I was irreversibly hooked on the studio's work. (By the way, if you haven't seen the typolicious teaser animation for "The Geometry of Pasta" where the letters in "Parmesan" literally break off like grated cheese, check it out asap).
But beyond designing cookbooks, Here Design's work is an orgasmic feast for the obsessive-compulsive type geek in all of us. I was hungry to learn more about their type fetish, so we got to talking. The studio was set up in December 2005 in East London by multi-disciplinary designers Kate Marlow, Caz Hildebrand and Mark Paton. Since then, Here Design has been "crafting quietly powerful design" from restaurant branding to cucumber crate packaging (yes, you read that right!) and everything in between.
Read more:
