
In The Babbo Cookbook, the celebrity chef and restaurateur Mario Batali wrote, "The single word 'crispy' sells more food than a barrage of adjectives. ... There is something innately appealing about crispy food." If crispy food really is innately appealing, that might help explain why Japanese cuisine was so receptive to these particular "outside" foods. In turn, it is quite possible that crispy dishes such as tempura and tonkatsu were gateway foods for the worldwide acceptance of squishier Japanese delicacies, such as sushi. Tortilla chips, potato chips, French fries, fried chicken, and other crispy items may serve as the advance guard in the internationalization of eating throughout the developed (and developing) world. Crispy conquers cultural boundaries.
The hypothesis that crispy foods are innately appealing is a fascinating one. As an anthropologist interested in the evolution of cognition and the human diet, I think that maybe our attraction to crispy foods could give us insights into how people have evolved to think the food that they eat.
Eating has been as critical to human survival as sociality, language, and sex and gender roles have, but it has not received much interest from evolutionary psychologists and other scientists interested in behavioral evolution. What we eat is, of course, shaped by culture, which influences the range of foods that are deemed edible and inedible in any given environment. But eating and food choices have also been shaped by millions of years of evolution, giving us a preference for certain tastes and textures, as well as a desire to eat more than we should when some foods are readily available.
by John S. Allen, The Chronicle Review | Read more:
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