[ed. Mobile photo app wars. SnapChat is a new one I'd never heard of, but it makes intuitive sense given the monetization and privacy issues swirling around social media.]
SnapChat is an application (both on iOS and Android) that allows the members of the community to snap a photo and share it for someone else and that they have access to that photo for a few seconds, before vanishing. You respond by sharing your own photo and the loop continues. The perception of privacy and lack of permanence is one of the reason why sexting (as the kids would say) is so popular and one of the reasons why this app is blowing up, though CEO Spiegel says otherwise. As of Oct. 28, the company said that a billion photos had been exchanged over its network. December 12, 2012
[ed. Rocketing use statistics, and now, added video:]
The company also plans to announce Friday that it’s hit a new milestone of 50 million photos shared every day, which is a staggering number when you consider that Instagram’s most recent figure is 5 million uploads per day.
A company [spokesperson] explained in a press release how video “Snaps,” as they’re called, will work:
[ed. Facebook wants a piece of the action:]
AllThingsD reported late Sunday night that Facebook is developing its own stand-alone photo-sharing app that’s similar to Snapchat, the popular app that lets users take and send photos that disappear from the recipient’s phone after a matter of seconds. It appears Facebook has noticed the attention Snapchat is getting, and the degree to which users are enamored by the idea of SMS-like vanishing photos.
Facebook is currently testing the app in-house and has plans to release it before the holidays, AllThingsD reported. A Facebook spokesman said Monday, “We’re not going to comment on rumor and speculation.” December 17, 2012
[ed. One of the reasons SnapChat is becoming such a big hit. Instagram's new terms of service allow it to use anything you produce for commercial gain:]
The new explanation goes into greater detail on what it means for Instagram to advertise “on, about, or in conjunction with your Content.” Here are the new terms:
SnapChat is an application (both on iOS and Android) that allows the members of the community to snap a photo and share it for someone else and that they have access to that photo for a few seconds, before vanishing. You respond by sharing your own photo and the loop continues. The perception of privacy and lack of permanence is one of the reason why sexting (as the kids would say) is so popular and one of the reasons why this app is blowing up, though CEO Spiegel says otherwise. As of Oct. 28, the company said that a billion photos had been exchanged over its network. December 12, 2012[ed. Rocketing use statistics, and now, added video:]
The company also plans to announce Friday that it’s hit a new milestone of 50 million photos shared every day, which is a staggering number when you consider that Instagram’s most recent figure is 5 million uploads per day.
A company [spokesperson] explained in a press release how video “Snaps,” as they’re called, will work:
“How this works: Instead of toggling back and forth between a photo and a video setting, we’ve combined them into one button. If you want to take a photo, just tap the button. If you want to capture video, hold the button down. When you’re done recording, lift your finger. Video snaps are up to ten seconds long, and like photo snaps, can only be viewed once in the application.”Spiegel said adding video makes perfect sense for the app that lets users be themselves without much fear of recordings or images showing up around the web: December 14, 2012
[ed. Facebook wants a piece of the action:]
AllThingsD reported late Sunday night that Facebook is developing its own stand-alone photo-sharing app that’s similar to Snapchat, the popular app that lets users take and send photos that disappear from the recipient’s phone after a matter of seconds. It appears Facebook has noticed the attention Snapchat is getting, and the degree to which users are enamored by the idea of SMS-like vanishing photos.
Facebook is currently testing the app in-house and has plans to release it before the holidays, AllThingsD reported. A Facebook spokesman said Monday, “We’re not going to comment on rumor and speculation.” December 17, 2012
[ed. One of the reasons SnapChat is becoming such a big hit. Instagram's new terms of service allow it to use anything you produce for commercial gain:]
The new explanation goes into greater detail on what it means for Instagram to advertise “on, about, or in conjunction with your Content.” Here are the new terms:
“Some or all of the Service may be supported by advertising revenue. To help us deliver interesting paid or sponsored content or promotions, you agree that a business or other entity may pay us to display your username, likeness, photos (along with any associated metadata), and/or actions you take, in connection with paid or sponsored content or promotions, without any compensation to you. If you are under the age of eighteen (18), or under any other applicable age of majority, you represent that at least one of your parents or legal guardians has also agreed to this provision (and the use of your name, likeness, username, and/or photos (along with any associated metadata)) on your behalf.
You acknowledge that we may not always identify paid services, sponsored content, or commercial communications as such.” December 17, 2012via: GigaOm
