A team of web designers recently released an astonishingly innovative app for streaming movies online. The program, Popcorn Time, worked a bit like Netflix, except it had one unusual, killer feature. It was full of movies you’d want to watch.
When you loaded Popcorn Time, you were presented with a menu of recent Hollywood releases: “American Hustle,” “Gravity,” “The Wolf of Wall Street,” “12 Years A Slave” and hundreds of other acclaimed films were all right there, available for instant streaming at the click of a button.
If Popcorn Time sounds too good to be true, that’s because it was. The app was illegal — a well-designed, easy-to-use interface for the movie-pirating services that have long ruled the Internet’s underbelly. Shortly after the app went public, its creators faced a barrage of legal notices, and they pulled it down.
But like Napster in the late 1990s, Popcorn Time offered a glimpse of what seemed like the future, a model for how painless it should be to stream movies and TV shows online. The app also highlighted something we’ve all felt when settling in for a night with today’s popular streaming services, whether Netflix, Amazon, iTunes, Hulu, or Google or Microsoft’s media stores: They just aren’t good enough.
“Netflix Instant Thinking About Adding Good Movie,” an Onion headline joked recently. It was funny because it was true — and it’s not getting better.
In the music business, Napster’s vision eventually became a reality. Today, with services like Spotify and Rdio, you can pay a monthly fee to listen to whatever you want, whenever you want. But in the movie and TV business, such a glorious future isn’t in the offing anytime soon.
According to industry experts, some of whom declined to be quoted on the record because of the sensitivities of the nexus of media deals involved, we aren’t anywhere close to getting a service that allows customers to pay a single monthly fee for access to a wide range of top-notch movies and TV shows.
Popcorn Time isn’t an achievable dream; it’s a cruel joke about a future we won’t realize any time soon.
When you loaded Popcorn Time, you were presented with a menu of recent Hollywood releases: “American Hustle,” “Gravity,” “The Wolf of Wall Street,” “12 Years A Slave” and hundreds of other acclaimed films were all right there, available for instant streaming at the click of a button.
If Popcorn Time sounds too good to be true, that’s because it was. The app was illegal — a well-designed, easy-to-use interface for the movie-pirating services that have long ruled the Internet’s underbelly. Shortly after the app went public, its creators faced a barrage of legal notices, and they pulled it down.But like Napster in the late 1990s, Popcorn Time offered a glimpse of what seemed like the future, a model for how painless it should be to stream movies and TV shows online. The app also highlighted something we’ve all felt when settling in for a night with today’s popular streaming services, whether Netflix, Amazon, iTunes, Hulu, or Google or Microsoft’s media stores: They just aren’t good enough.
“Netflix Instant Thinking About Adding Good Movie,” an Onion headline joked recently. It was funny because it was true — and it’s not getting better.
In the music business, Napster’s vision eventually became a reality. Today, with services like Spotify and Rdio, you can pay a monthly fee to listen to whatever you want, whenever you want. But in the movie and TV business, such a glorious future isn’t in the offing anytime soon.
According to industry experts, some of whom declined to be quoted on the record because of the sensitivities of the nexus of media deals involved, we aren’t anywhere close to getting a service that allows customers to pay a single monthly fee for access to a wide range of top-notch movies and TV shows.
Popcorn Time isn’t an achievable dream; it’s a cruel joke about a future we won’t realize any time soon.
by Farhad Manjoo, NY Times | Read more:
Image: Stuart Goldenberg
