Monday, April 21, 2014

#Love: I’m Single, Therefore I Tinder


In the game of Tinder, you win or you get bored and give up. That is pretty much standard operating procedure for anyone with a smartphone and a libido.

But what if you’re bad at Tinder?

Naturally, I can’t solve all your problems. But experts from across the country, as well as Tinder’s own Sean Rad, have hooked us up with some solid advice.

Tinder represents a new phase in the era of online dating. At one point, the only real online dating options were eHarmony and Match.com, and their rich, divorced customers were usually looking for something more serious. Then came OkCupid, asking you to browse photos in the cold blue light of your computer.

Now, we’re in the age of Tinder. The Tinder Years. Not only is the app free, but it tries its best to mimic the experience of perusing hotties in a bar, as opposed to surfing pictures on the web like a creep. And that’s the dream, right? To look across a crowded room and see eyes glaring back at you, silently undressing you until numbers are exchanged, and then saliva, and then maybe some token of trust and monogamy. Perhaps, a smartphone password (just kidding).

Tinder wants badly for that to be your experience on the app, which is why it’s an app in the first place. Rather than use it in the cold blue light of your computer screen on lonely nights, the app travels around town with you in your pocket. You may very well be on Tinder, digitally flirting in a bar, while you are actually at a bar. Yet despite their similar characteristics, the two experiences are very different.

The Game

Tinder is far more similar to Candy Crush than it is to flirting in a bar or even using OkCupid. It is a game centered around attraction. You swipe right if you like what you see, and swipe left if you don’t. And, if you prefer, that can be the entire experience.

Waiting for an elevator, or growing bored of your friends’ conversation hanging out, you tap on that little orange flame and sink some time. Left, left, left, right, left. Your thumbs do their own military march to the rhythm of your unending judgement. If you’re lucky, you have some new messages. You are, more than anything, entertained. You are not engaged.

But most of us don’t download Tinder with the hopes of adding a new, judgement-filled game to our smartphones. We download Tinder with the intention to engage with other humans, and all of us with different end goals.

So how do you, as a user, transform Tinder from “playing a game” to “I got game”?

The most prominent answer is that you don’t. To win at Tinder (or, to Winder, if you will) is to first accept that Tinder is a game. Hell, the app even tells you to “keep playing” after every match. It’s a great game. A game you can win.

Once you’ve let go of the idea that your soulmate is one swipe away, you may actually stand a chance at finding him or her. Tinder claims to have received emails on over 1,000 engagements from couples who met on the app, with the app approaching 1.5 billion matches. The founder of the app met his current girlfriend there. The odds are ever in your favor.

Now, you must understand the rules.

With Tinder, there are four important parts of the game to focus on: Pictures, Bio, Messaging, and Timing.

by Jordan Crook, TechCrunch |  Read more:
Image: uncredited