Bob Gunton is a character actor with 125 credits to his name, including several seasons of "24" and "Desperate Housewives" and a host of movie roles in films such as the Oscar-winning "Argo." Vaguely familiar faces like his are common in the Los Angeles area where he lives, and nobody pays much attention. Many of his roles have been forgotten.
But every day, the 68-year-old actor says, he hears the whispers—from cabdrivers, waiters, the new bag boy at his neighborhood supermarket: "That's the warden in 'Shawshank.' "
He also still gets residual payments—not huge, but steady, close to six figures by the film's 10th anniversary in 2004. Since then, he has continued to get "a very substantial income" long past the age when residuals usually dry up.
"I suspect my daughter, years from now, will still be getting checks," he said.
"Shawshank" was an underwhelming box-office performer when it hit theaters 20 years ago this September, but then it began to redeem itself, finding an audience on home video and later becoming a fixture on cable TV.
The film has taken a near-mystical hold on viewers that shows no sign of abating. Steven Spielberg once told the film's writer-director Frank Darabont that he had made "a chewing-gum movie—if you step on it, it sticks to your shoe," says Mr. Darabont, who went on to create "The Walking Dead" for AMC.
The movie's enduring popularity manifests itself in ways big and small. "Shawshank" for years has been rated by users of imdb.com as the best movie of all time (the first two "Godfather" films are second and third). On a Facebook page dedicated to the film, fans show off tattoos of quotes, sites and the rock hammer Andy, played by Tim Robbins, used to tunnel out of prison. Type "370,000" into a Google search and the site auto-completes it with "in 1966." Andy escapes in 1966 with $370,000 of the warden's ill-gotten gains. The small Ohio city where it was filmed is a tourist attraction.
In the days when videocassettes mattered, "Shawshank" was the top rental of 1995. On television, as cable grew, it has consistently been among the most-aired movies.
In a shifting Hollywood landscape, film libraries increasingly are the lifeblood of studios. "Shawshank's" enduring appeal on television has made it more important than ever—a reliable annuity to help smooth the inevitable bumps in a hit-or-miss box-office business. When studios sell a package of films—many of them stinkers—a "Shawshank" acts as a much-needed locomotive to drag the others behind it.
"It's an incredible moneymaking asset that continues to resonate with viewers," said Jeff Baker, executive vice president and general manager of Warner Bros. Home Entertainment theatrical catalog.
Warner Bros. wouldn't say how much money it has gleaned from "Shawshank," one of 6,000 feature films in a library that last year helped generate $1.5 billion in licensing fees from television, plus an additional $2.2 billion from home video and electronic delivery, according to SEC filings. But it's on the shortlist of films including "The Wizard of Oz," "A Christmas Story" and "Caddyshack" that drive much of the library's value, current and former Warner Bros. executives say.
But every day, the 68-year-old actor says, he hears the whispers—from cabdrivers, waiters, the new bag boy at his neighborhood supermarket: "That's the warden in 'Shawshank.' "He also still gets residual payments—not huge, but steady, close to six figures by the film's 10th anniversary in 2004. Since then, he has continued to get "a very substantial income" long past the age when residuals usually dry up.
"I suspect my daughter, years from now, will still be getting checks," he said.
"Shawshank" was an underwhelming box-office performer when it hit theaters 20 years ago this September, but then it began to redeem itself, finding an audience on home video and later becoming a fixture on cable TV.
The film has taken a near-mystical hold on viewers that shows no sign of abating. Steven Spielberg once told the film's writer-director Frank Darabont that he had made "a chewing-gum movie—if you step on it, it sticks to your shoe," says Mr. Darabont, who went on to create "The Walking Dead" for AMC.
The movie's enduring popularity manifests itself in ways big and small. "Shawshank" for years has been rated by users of imdb.com as the best movie of all time (the first two "Godfather" films are second and third). On a Facebook page dedicated to the film, fans show off tattoos of quotes, sites and the rock hammer Andy, played by Tim Robbins, used to tunnel out of prison. Type "370,000" into a Google search and the site auto-completes it with "in 1966." Andy escapes in 1966 with $370,000 of the warden's ill-gotten gains. The small Ohio city where it was filmed is a tourist attraction.
In the days when videocassettes mattered, "Shawshank" was the top rental of 1995. On television, as cable grew, it has consistently been among the most-aired movies.
In a shifting Hollywood landscape, film libraries increasingly are the lifeblood of studios. "Shawshank's" enduring appeal on television has made it more important than ever—a reliable annuity to help smooth the inevitable bumps in a hit-or-miss box-office business. When studios sell a package of films—many of them stinkers—a "Shawshank" acts as a much-needed locomotive to drag the others behind it.
"It's an incredible moneymaking asset that continues to resonate with viewers," said Jeff Baker, executive vice president and general manager of Warner Bros. Home Entertainment theatrical catalog.
Warner Bros. wouldn't say how much money it has gleaned from "Shawshank," one of 6,000 feature films in a library that last year helped generate $1.5 billion in licensing fees from television, plus an additional $2.2 billion from home video and electronic delivery, according to SEC filings. But it's on the shortlist of films including "The Wizard of Oz," "A Christmas Story" and "Caddyshack" that drive much of the library's value, current and former Warner Bros. executives say.
by Russell Adams, WSJ | Read more:
Image: Columbia Pictures/Everett Collection
