Sunday, July 20, 2014

The Lights Are On but Nobody’s Home

Who needs the Internet of Things? Not you, but corporations who want to imprison you in their technological ecosystem.

Prepare yourself. The Internet of Things is coming, whether we like it or not apparently. Though if the news coverage — the press releases repurposed as service journalism, the breathless tech-blog posts — is to be believed, it’s what we’ve always wanted, even if we didn’t know it. Smart devices, sensors, cameras, and Internet connectivity will be everywhere, seamlessly and invisibly integrated into our lives, and it will make society more harmonious through the gain of a million small efficiencies. In this vision, the smart city isn’t plagued by deteriorating infrastructure and underfunded social services but is instead augmented with a dizzying collection of systems that ensure that nothing goes wrong. Resources will be apportioned automatically, mechanics and repair people summoned by the system’s own command. We will return to what Lewis Mumford described as a central feature of the Industrial Revolution: “the transfer of order from God to the Machine.” Now, however, the machines will be thinking for themselves, setting society’s order based on the false objectivity of computation.

According to one industry survey, 73 percent of Americans have not heard of the Internet of Things. Another consultancy forecasts $7.1 trillion in annual sales by the end of the decade. Both might be true, yet the reality is that this surveillance-rich environment will continue to be built up around us. Enterprise and government contracts have floated the industry to this point: To encourage us to buy in, sensor-laden devices will be subsidized, just as smartphones have been for years, since companies can make up the cost difference in data collection. (...)

In advertising from AT&T and others, the new image of the responsible homeowner is an informationally aware one. His house is always accessible and transparent to him (and to the corporations, backed by law enforcement, providing these services). The smart home, in turn, has its own particular hierarchy, in which the manager of the home’s smart surveillance system exercises dominance over children, spouses, domestic workers, and others who don’t have control of these tools and don’t know when they are being watched. This is being pushed despite the fact that violent crime has been declining in the United States for years, and those who do suffer most from crime — the poor — aren’t offered many options in the Internet of Things marketplace, except to submit to networked CCTV and police data-mining to determine their risk level.

But for gun-averse liberals, ensconced in low-crime neighborhoods, smart-home and digitized home-security platforms allow them to act out their own kind of security theater. Each home becomes a techno-castle, secured by the surveillance net.

The surveillance-laden house may rob children of essential opportunities for privacy and personal development. One AT&T video, for instance, shows a middle-aged father woken up in bed by an alert from his security system. He grabs his tablet computer and, sotto voce, tells his wife that someone’s outside. But it’s not an intruder, he says wryly. The camera cuts to shows a teenage girl, on the tail end of a date, talking to a boy outside the home. Will they or won’t they kiss? Suddenly, a garish bloom of light: the father has activated the home’s outdoor lights. The teens realize they are being monitored. Back in the master bedroom, the parents cackle. To be unmonitored is to be free — free to be oneself and to make mistakes. A home ringed with motion-activated lights, sensors, and cameras, all overseen by imperious parents, would allow for little of that.

In the conventional libertarian style, the Internet of Things offloads responsibilities to individuals, claiming to empower them with data, while neglecting to address collective, social issues. And meanwhile, corporations benefit from the increased knowledge of consumers’ habits, proclivities, and needs, even learning information that device owners don’t know themselves. (...)

As the Internet of Things expands, we may witness an uncomfortable feature creep. When the iPhone was introduced, few thought its gyroscopes would be used to track a user’s steps, sleep patterns, or heartbeat. Software upgrades or novel apps can be used to exploit hardware’s hidden capacities, not unlike the way hackers have used vending machines and HVAC systems to gain access to corporate computer networks. To that end, many smart thermostats use “geofencing” or motion sensors to detect when people are at home, which allows the device to adjust the temperature accordingly. A company, particularly a conglomerate like Google with its fingers in many networked pies, could use that information to serve up ads on other screens or nudge users towards desired behaviors. As Jathan Sadowski has pointed out here, the relatively trivial benefit of a fridge alerting you when you’ve run out of a product could be used to encourage you to buy specially advertised items. Will you buy the ice cream for which your freezer is offering a coupon? Or will you consult your health-insurance app and decide that it’s not worth the temporary spike in your premiums?

This combination of interconnectivity and feature creep makes Apple’s decision to introduce platforms for home automation and health-monitoring seem rather cunning. Cupertino is delegating much of the work to third-party device makers and programmers — just as it did with its music and app stores — while retaining control of the infrastructure and the data passing through it. (Transit fees will be assessed accordingly.) The writer and editor Matt Buchanan, lately of The Awl, has pointed out that, in shopping for devices, we are increasingly choosing among competing digital ecosystems in which we want to live. Apple seems to have apprehended this trend, but so have two other large industry groups — the Open Interconnect Consortium and the AllSeen alliance — with each offering its own open standard for connecting many disparate devices. Market competition, then, may be one of the main barriers to fulfilling the prophetic promise of the Internet of Things: to make this ecosystem seamless, intelligent, self-directed, and mostly invisible to those within it. For this vision to come true, you would have to give one company full dominion over the infrastructure of your life.

by Jacob Silverman, TNI |  Read more:
Image: umcredited