Saturday, February 24, 2018

How to Make the Case for a Better, Fairer Economy

Too often, people on the left seem to believe that their team is obviously more virtuous than the other side, and they seem to regard having to sell their case as somehow beneath them. The assumption of moral superiority also leads them to dismiss people who differ with them. That may be emotionally satisfying but it is a lousy political strategy.

While some are too deeply invested in their views to be open to new ideas, the reality is that despite “liberal” having been turned into a borderline dirty word, Americans for decades have polled as consistently supporting “progressive” positions, such as strengthening Social Security and Medicare, taxing the rich, reducing war spending, spending more on infrastructure, strengthening social safety nets. Even though the US has become more conservative, the press also depicts the US as more conservative than it really is. So there is more opportunity to move the debate than you might think.
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In 2010, the British right wing media and political parties told a very convincing story about the economy that persuaded the public we had no choice but to make massive cuts to public spending. You probably know it already: there was no money left, the economy was like a household budget, we’d maxed out the nation’s credit card, and it was time to tighten our belts. Anyone who watches the news will be familiar with this story, and if you’ve ever gone door knocking, you will have heard people repeat it back to you with total conviction. (...)

Our interviews revealed several “cultural models” held by most members of the British public to understand how the economy works. We use the word “how” because cultural models show us how people think of the economy as a whole, rather than what they think about single issues – which is what opinion polls tell us. Cultural models are the durable, deep assumptions we hold to organise information and interpret the world around us. They are shared by all of us. Here are the main cultural models we found:

Cultural Models

What the economy is and how it works
  • People only really understand the economy as the monetary system and expressed this through the metaphor of circulation. They don’t consider things like social care, for example, to be part of the economy.
  • People think the economy is always on the edge of disaster, using language like ‘tumbling’, ‘falling’, and ‘rocketing’ to describe it.
  • People conceive of the economy as a container, with people putting in (contributing) or taking out (draining). The government was assumed to control what goes in and out of the pot, as well as how its contents are distributed.
  • People actually don’t understand how the economy works, by and large – except for in quite limited ways. They also lack confidence in talking about it.
  • People think that the economy exists in competition with the environment – what is good for the environment is thought to be bad for the economy and vice versa.
Why the economy works as it does
  • People think the system is rigged by elites in government, business, and the media who pull the strings of the economy for their own benefit.
  • People viewed the media as having a hidden agenda and were very distrustful. Having said that, several of our participants who said they distrusted the media later dispensed arguments that correspond with popular news frames.
  • People assumed greed is a basic part of human nature: all people are motivated by a desire to enrich themselves, even at the expense of others.
How the economy should work
  • People wanted Britain to have more national self- reliance, producing key products at home and be able to meet its basic needs without relying on other countries. Globalisation and, to a surprisingly small extent, Europe are the foil for this model.
  • People often idealised an earlier time – typically the post-war period – when wages were high, jobs were more secure, inequality was low, there was a greater sense of community, and ‘we did more manufacturing’.
  • People believe the government has overall responsibility for managing the economy.
  • Overall people were extremely fatalistic and didn’t think the economy could be changed for the better. This meant that they often drew a blank when asked about different ways to run the economy.
Telling a New Story

Because we found so much fatalism in the responses of our interviewees, we felt that we could not make economic arguments to the public if there was a pervasive belief that change simply wasn’t possible. For that reason, the story we told argued that the economy had been designed as a result of human choices, made by a small elite, and could be redesigned with different choices. (...)

Story 1: Resisting corporate power

There are a lot of different ways to interpret the term “populism,” so it is important to be clear that when we use the term, we mean a story that pits elites against the people. Story 1 is a fundamentally populist story. It contains the following elements:
  • The value of equality or economic strength
  • The explanatory metaphor of reprogramming the economy
  • An explanation that connects the dots and explains: 1) how corporate elites have programmed the economy and how this has undermined equality/economic strength, and 2) how the economy can be reprogrammed to promote a strong/equal economy.
Here’s a sample message that uses the value of economic strength. (...)

Over the last forty years, our government has become a tool of corporations and banks, and as a result our society has served their interests while failing to provide the broad-based supports that our economy needs to work well. This has weakened our economy, so it doesn’t meet people’s needs.

Our economy is like a programme that is constantly being revised and updated. Corporate elites have gained the password to the economy, and have programmed the economy to work well for corporate users. But the public have been locked out, so the parts of the economy they rely on have been neglected. As a result, many users of the economy experience constant glitches, and the economy as a whole doesn’t run well.

By programming the economy for financial services rather than manufacturing, we’ve destroyed the types of good jobs that put money back into the economy. And cutting taxes and privatising industries has undermined our ability to invest in ways that strengthen the economy and keep it running smoothly.

As a society, we need to prioritise a strong economy over the desires of corporations and wealthy elites. We need to reset the password and give control of the economy back to the public. That way, we can reprogramme the economy so it works better. We can create a strong and durable economy by guaranteeing decent wages for the least well-off, investing in local communities, and restoring public ownership of common resources like energy and transport. Creating a good society means taking back the password to the economy from corporate elites and reprogramming the economy so it runs smoothly and makes a good life possible for all users.


by Rosie Baines NEON and Yves Smith via Naked Capitalism |  Read more: