Tuesday, September 25, 2018

Hit Like a Girl

This past spring, the internet was gleefully stunned by the drum stylings of Yoyoka Soma, an 8-year-old girl from Japan whose size suggests she could comfortably cradle herself inside her kick drum, if she preferred hide-and-go-seek to rock ’n’ roll. In the viral video, Soma flawlessly traverses the pounding nuances of her favorite song, the Led Zeppelin classic “Good Times, Bad Times.” Knocking the cowbell centerpiece metronomically and grinning widely, the adorably bobbed Soma miraculously mimics the drum track laid 50 years ago by John Bonham, the burly, beer-swigging Brit who’s considered one of the greatest rock drummers of all time. Upon seeing the video — which has garnered well over three million views — Led Zeppelin singer Robert Plant marveled at her talent, saying, “That’s a technically really difficult thing to do.” Speaking on behalf of his departed drummer, Plant added, “I think he’d be amazed.”


Soma’s clip is just one of thousands of videos submitted from around the world over the past seven years to the Hit Like a Girl contest, an amateur female drumming competition designed to inspire female empowerment and spark a rebound in the struggling musical instrument industry. Contestants create a user profile on the Hit Like a Girl website, then upload an approximately three-minute performance video to YouTube. There are several categories — straight drum-set performance, concert percussion, marching percussion and others — and separate contests for adults and girls under 18. A panel of industry executives and esteemed female drummers serve as judges, with the results of public votes also considered. Scholarships to performing arts programs, free gear and other prizes supplied by more than 60 sponsors are up for grabs.

“We have girls from as young as 7 to women as old as 70 that participated in the contest this year,” says Hit Like a Girl co-founder David Levine, who owns the cymbal manufacturer TRX Cymbals. Levine adds that more than 50 countries and a wide variety of musical genres were represented among this year’s 500-plus contestants — an all-time high. He says he hears gratitude for the existence of Hit Like a Girl from participants and others just learning about it, “pretty much every day.”

by Michael Stahl, Narratively |  Read more:
Image: Hit Like a Girl