The 1996 US election was all about the “soccer mom”; 2004 belonged to the “Nascar dads”; Donald Trump won the White House with a “basket of deplorables”. Every election cycle seems to have a key demographic said to define the race, and 2020 is no different. This is the campaign of the “boo-hoo billionaire”.
There’s a billionaire in the White House and two of the top Democratic rivals for Trump’s job, senators Bernie Sanders and Elizabeth Warren, have made ever-widening income inequality central to their campaign.
“I don’t think that billionaires should exist,” Sanders said recently, citing the “immoral level of income and wealth inequality” that has only deepened under the Trump administration.One billionaire bid for the White House has already flamed out. Howard Schultz, Starbuck’s former barista-in-chief, ended his run almost as soon as it had begun chased away by angry crowds who labeled him an “egotistical billionaire asshole!”
That hasn’t stopped another billionaire, hedge-fund mogul Tom Steyer, running for the Democratic nomination. And now former New York mayor Mike Bloomberg, founder of the eponymous media empire, is also making moves to enter the race, fired up by the billionaire bashing. Ironically, Bloomberg (net worth $52.3bn) signaled his intention to get in the race by getting his name on the ballot in Alabama, one of the poorest states in the union with a median household income of $48,123.
Kevin Kruse, professor of history at Princeton University and co-author of Fault Lines: A History of the United States Since 1974, believes there’ll be more to come. “The Trump candidacy made a lot of them think, ‘Well, if this guy with his inherited wealth, who went bankrupt all the time, if he can do it, why not me?’”
The mistake they make is ignoring Trump’s charisma and “huckster showmanship”, said Kruse. “They think because they have even more money they will have more charisma. That’s not the case, It wasn’t with Schultz, it isn’t with Steyer and it’s not going to be with Bloomberg,” he said. “The idea that Mike Bloomberg is going to do well in Alabama is insane.”
That’s not what the billionaires think. As Warren and Sanders have stepped up their attacks, a host of plutocrats have gone public with their anger at all this billionaire-bashing, and some are already coming out for Bloomberg.
For them, this is personal. The “great plute freakout of 2019” as Anand Giridharadas, the author of Winner Takes All, a recent study of the deleterious impact of elites, has called it, is literally reducing billionaires to tears.
Asked about his views on the 2020 election on CNBC earlier this month, moist-eyed investment giant Leon Cooperman, worth $3.2bn according to Forbes, could barely hold back the tears.
“I care. That’s it,” he sobbed, eyes cast down and shuffling papers.
Cooperman has clashed with Warren in recent months after she proposed higher taxes on the super wealthy. “I believe in a progressive income tax and the rich paying more. But this is the fucking American dream she is shitting on,” Cooperman told Politico. (...)
But that won’t stop the billionaires from wanting to add 1600 Pennsylvania Avenue to their property portfolio – even if the peasants have gathered with their pitchforks at the gates.
“There is something about the very wealthy, they don’t have enough people telling them that they are full of shit,” said Kruse.
by Dominic Rushe, The Guardian | Read more:
Image: Scott Eisen/Getty Images
[ed. By the way, $52 billion = 52,000 millions. See also: Ok Billionaire: Why Do the Opinions of 600 Americans Get So Much Airtime? (LitHub).]
