Friday, August 10, 2012

Under Our Skins

It starts with the simple questions: Can I afford not to own a cell phone? Would I still be employable if I didn’t own one? Would I still know what is happening and get invited to parties? The next year, it’s owning a smart phone. Or being on Facebook. Or getting an iPad for the children. None of this is about being aspirational. It’s about keeping up, an imperative sharpened by the economic crisis. So we cut expenses, but not when it comes to technology. Perhaps we eat out less, or travel less. But the cell phone — which by now has become a smartphone — stays. And the thing about smartphones is that in order to be fully functional they need to know where they are — that is to say, where we are. This knowledge defines them. It is what makes them smart.

If you don’t own one of these devices yourself, you will perhaps have had the experience of being shown a map of your current location by an iPhone owner. This has happened to me at least half a dozen times: “See, this is where we are.” It doesn’t matter that I thought that I knew where I was. My mental map was no match for the crisp precision of the iPhone’s. From that moment, being in that place meant something different. The concept of presence had been redefined. And I thought it was cool, every single time. With mobile Internet and dynamic maps come a host of location services that collectively provide greater and greater incentives for allowing the phone to constantly track your position and broadcast it to other people in your networks. In this way we keep tags on each other and keep track of each other’s absences. “X hasn’t checked in for a few days. I hope she’s okay.”

Geotagging one’s tweets seem to be especially popular at the moment. I wrote this, and I wrote it here. It is no longer simply an utterance, but an utterance with longitude and latitude. This will enrich communication, somehow.On top of this network of distributed surveillance made up of seemingly benign small brothers and sisters watching (over) one another is another, more traditionally structured layer relating to the adoption of these technologies by companies, families, and schools to track the movements of their employees, children, and students. If I lump these terms together it’s because they are practically interchangeable. Companies track their mobile workers electronically to ensure operational efficiency; families track their children electronically to make sure that they are safe and don’t venture where they are not supposed to; schools track their students electronically to improve security and discourage truancy. But these aren’t different kinds of surveillance. They are all ultimately about controlling bodies in space. They are about enforcing compliance by making the subjects constantly visible and aware that they are being watched.

It doesn’t matter that not all companies, not all families, and certainly not all schools do this. The fact that some of them do, that what 15, 10, perhaps as little as five years ago would have struck us as dystopian fantasies have become routine arrangements, is what we must account for.

by Giovanni Tiso, The New Inquiry |  Read more: