Friday, September 5, 2014

Athleisure



The latest buzzword in fashion is “athleisure,” one of those made-up terms that are so ridiculously nonsensical as to be perfectly descriptive. That is, designers and retailers are obsessed with clothes that fit a somewhat broad category of being appropriate for either athletic or leisure pursuits, or both. We’re talking about anything from designer leggings of the Lululemon variety to cashmere sweats to layering pieces to absurdly fancy (and expensive) gym clothes. (...)

Looking at the number of companies that have since announced they are getting into the game, with clothes that are described as “après sport” or “gym-to-the-office,” it’s fairly clear that athleisure is becoming bigger than a trend. This has also been evidenced by the number of people who seem to think it appropriate to wear leggings or yoga pants practically anywhere, but I digress. There is clearly an overwhelming desire for leisure and sport clothes that are designed well and stylish, given the amount of interest this month in the introduction of Net-a-Sporter, a new channel from the online retailer Net-a-Porter that is dedicated to “sportswear that is as chic as everything else in your closet.” This includes both basic Nike tanks for $30 and luxury items like a Karl Lagerfeld sweatshirt for $235, or cashmere and linen track pants from The Elder Statesman for $600.

by Eric Wilson, InStyle |  Read more:
Image:Courtesy of Lou & Grey; Courtesy of Without Walls