by Elizabeth Flock
It’s somewhere between a photo and a video, a piece of artwork that seeks to perfectly capture a fleeting moment in time.
New York City-based photographer Jamie Beck and Web designer Kevin Burg “hand-stitch” together her photos and his Web design to make animated gifs they now call “cinemagraphs.”
Beck and Burg first started making cinemagraphs at Fashion Week in New York earlier this year, spending a day or two to capture Vogue magazine’s Anna Wintour examining the catwalk, or the fluttering of a fashion model’s hair. People loved their work so much that Beck and Burg soon expanded to longer narratives, about how Dogfish Brewey makes its beer (below), or profiles that captured a moment in the life of a couple in love in Brooklyn (above). Companies even asked their help in making food come alive.
“It’s taken over our whole lives,” Beck says.
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